How much is ’90s nostalgia really worth? A quarter million dollars less than previously predicted, it seems, as the world-famous “Full House house” at 1709 Broderick Street in Lower Pacific Heights just chopped $250K off of its asking price this week.
The four bed, four-bath, 3,728-foot Victorian made recognizable by the classic latter-day sitcom (and its less classic Netflix revival series, Fuller House) listed again in May, asking just less than $6 million even.
Realtor Rachel Swann called it a “rare opportunity to own a 1883 Charles Hinkel Lewis home that has been impeccably renovated to please even the most discerning tastes,” without mentioning the home’s TV pedigree.
Maybe it wouldn’t have hurt to juice the ratings a bit with that history, as the home went unsold all summer and has now made a slight concession by dropping its asking price down to less than $5.75 million.
The famed abode—which drives neighbors mad thanks to the steady feed of tourists who want to tune in for a selfie on its front steps—last sold in 2016 for $4 million, down slightly from its initial $4.15 million asking price.
That buyer was none other than the show’s old producer Jeff Franklin, who called himself “sentimental” about the property.
But it appears the shelf life on sentiment is about three seasons these days, as Franklin now hopes an even wealthier buyer will renew their interest in the city’s cultural reruns.
For all of the attention it gathers, 1709 Broderick only stood in for establishing shots on the sitcom. Interior shots were filmed in a studio in LA.