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The best holiday markets in San Francisco

The coolest shopping events for gifts crafted right here in the Bay Area

A Christmas Tree ornament hanging from the branch of a pine tree. The ornament is the San Francisco trolley. Photo by Silvia Cozzi/Shutterstock

Break out your ugly sweaters and gorgeous LED string lights: Holiday shopping season has arrived.

Whether seeking gifts for distant relatives or San Francisco diehards, there’s a pop-up or market happening in the city just for you.

Below, check out San Francisco’s coolest festive shopping events, featuring everything from Heath Ceramics to artisan food to handmade jewelry. The following holiday happenings feature local designers, artists, and makers—Amazon and Target have nothing on the locally-made gems found inside these markets.

Week of December 4

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Make Good Market

Over 25 of our Heath Ceramics’ designer/maker friends (including the Heath Sews Studio and Heath Clay Studio) will offer an array of locally-crafted goodies, from woodworking to leather painting and candy-making to clay throwing.

When: December 9 and 10; Saturday 10 a.m. to 5 p.m., Sunday 10 a.m. to 3 p.m.

Where: 2900 18th Street (at Alabama)

Women X Made

Locally made apparel and jewelry, and home goods all created by female-owned businesses in the Bay Area. This event will take place inside the historic Women's Building in the Mission.

When: Saturday, December 9; noon-6 p.m.

Where: Women's Building, 3543 18th Street (at Guerrero)

California Academy of Sciences NightLife Holiday Bazaar

Each gift here is curated by SF Bazaar. Great finds here will include scientific illustrations by Sean Edgerton and Rachel Diaz-Bastin, handmade jewelry, ceramics and pottery, apothecary products, and stationery. Don’t forget to take a few laps around the center’s new outdoor ice skating rink.

When: Saturday, December 9; 6 p.m. to 10 p.m.

Where: 55 Music Concourse Drive (Golden Gate Park)

City Hall Pop-up Shop for the Holidays

More than 40 San Francisco businesses will showcase products crafted by local artists and designers at San Francisco City Hall. Mayor Ed Lee will even make an appearance.

When: Wednesday, December 6; 11 a.m. to 6 p.m.

Where: 1 Dr Carlton B Goodlett Place (at Hayes)

Week of December 11

Holiday Shopping Celebration at Avenues Dry Goods

Outer Sunset sensation Avenues Dry Goods’ annual one-day sale event will feature, among a sundry of assorted goods, mulled cider and holiday cookies. But that’s not all! They will have: $10 off all Avenues Dry Goods t-shirts, 50 percent off all potted plants, 25 percent off all driftwood air plant planters, 25 percent off all of ADG's upcycled apparel, 25 percent off all holiday cards and wrapping paper, and more.

Locals will love the new Ocean Beach bandanas and Sasicrafts ceramics.

When: Saturday, December 16 at 11 a.m. to 6 p.m.

Where: 4120 Irving (42nd Avenue)

SFMade Holiday Gift Fair

Now in its seventh year, SFMade offers a pop-up market with offerings from more than 70 makers. And as the name suggests, the makers are all based in San Francisco. Look for bags, home goods, apparel, jewelry, gastronomic treats, body care items, art, and more.

When: Sunday, December 17, 11 a.m. to 5 p.m.

Where: California College of the Arts, 1111 Eighth Street (at Hooper)

UndiscoveredSF Holiday Pop-Up

An underground nighttime market boasting a collection of the Bay Area’s most creative vendors, food purveyors, and musical acts.

When: Saturday, December 16; noon to 8 p.m.

Where: 967 Mission (at Sixth Street) and 981 Mission (at Sixth Street)


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Holiday House by Brit + Co

Head over to Cow Hollow for Instagrammable holiday-themed art installations, festive DIY projects, maker-customized gifts, and more. The online outfit has taken a cue from the Color Factory and Ice Cream Museum, so be sure to slap on your prettiest smile. Social media engagement awaits!

When: Runs until December 17

Where: 2124 Union Street, Suite A

SFMade Holiday Gift Fair in Fort Mason. Photo by meli