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Oh No They Didn't

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The powers that be at Coldwell Banker have begun marketing a new microhood that SFist describes as "disgusting." (Ed. note: agreed.) North of NOPA, or North of North of the Panhandle area, if you will, has been used to market 2020 Ellis Street in the Western Addition. Readers, your thoughts on this are wanted in the comments. [SFist]