"Rule of thumb: cities or places that trumpet themselves as a "gateway" to something inadvertently cut themselves down. Why hang out in a gateway? I'd rather spend time in the presumably desirable destination instead of the gateway thereof.
Besides, the best name for the Hugo Street/Lawton Ave area between Arguello and 7th Avenue is actually "OCo" - short for "Outer Cole Valley". Don't laugh, it worked for NoPa!" - guest [Turf Wars]