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Naming Names

Overstock.com is shelling out $2 million a year for the next six years for the naming rights of the Oakland Coliseum. The source of great speculation, we now know what the company will call it: O.co Coliseum. We're very much looking forward to trekking it across the Bay to "catch an A's game at the O.co." [NBC Bay Area/photo via Ariel Dovas]