Uncross your legs, people: we have a winner. Julian E. Metcalf approached the Curbed SF SWL 337 Planning Challenge with a level of earnesty that prompts us to wonder if he will, in fact, submit this design to the city. At the very least, bro should freelance as a copywriter for development agencies. We'll be dashing off a $300 check to compensate for his brave tenacity in the face of the SWL 337 planning war-to-come; happy holidaze, Julian. We'll be looking out for that FedEx package . . . From the introduction to Metcalf's idyllic vision, "Bay Wood Port."
Bay Wood Port in San Francisco is a mixed use development in the emerging neighborhood of China Basin. The mid-rise development is comprised of two main towers which incorporate the neighborhood’s character and history while supplying a foundation to build its future.The renderings, rest of the plan >>The Bay Tower sits on the northern end of the lot and is the main commercial hub. The street level will supply much needed retail space for the neighborhood. The majority of the tower is dedicated to office space, which compliments the neighborhood's recently developed research facilities. The tower’s Rooftop Terrace will house a gourmet restaurant and convention facility. The Rooftop Terrace will be covered with a state of the art semi-translucent material, which allows for a comfortable outdoor dining or convention experience while providing views of the city’s skyline, the Bay and SBC Park.

Yesterday we awarded the Curbed SF SWL 337 Planning Challenge Runner Up award to Jackson West, for "The City That Once Knew How," a plan that featured aptly-named buildings like Bonds-by-the-Bay Tailgating Lounge and the Brown-Burton Memorial and Dog Fighting Pavilion. Today we're on to the First Runner Up award, which we'd like to hand over to reader Tim Halbur for his plan, "ON/OFF/IN/OUT: The Leary District." While we would lose all sense of ourselves if deprived of our MacBook/ iPhone for upwards of 5 minutes a couple of hours, we're happy to see that somebody's watching out for us. $125 coming right at you, Tim. From the intro:
The concept of the Leary District is taken from the infamous Timothy Leary quote, "Tune in, turn on, drop out." Except in this case, it isn't a directive- it's a choice. In the new all-digital world, it becomes increasingly difficult to find a public space that is non-digital to relax and be around people relating face-to-face. Likewise, the usefulness of free, accessible wifi, cell phones and Bluetooth in public are hard to ignore. The Leary District will create ON and OFF public spaces, with additional choices for IN and OUT, like a series of hot and cold pools at a spa.· Curbed SF SWL 337 Planning Challenge: Runner Up REVEAL [Curbed SF]
Attention Curban Planners the city over: Judgment day has arrived. Before the long-awaited reveal, we'd like to offer sincere thanks to those who entered the Curbed SF SWL 337 Planning Challenge. While entries ranged from the serious to the stoned, they formed a collective vision that gave us the warm and snugglies (no, really). You crazy San Franciscans, with your creativity and your AutoCAD. . . Anyway, without further ado:
We present the Runner Up award to Jackson West, longtime San Francisco blogger whose tongue-in-cheek (yet Kafka-esque) plan for SWL 337 leads us all straight to hell in a (American Apparel-made) handbag. But hey, at least we get to take in a dog fight and have ourselves a Pinkberry on the way down. See y'all there. Jackson— meet us in the parking lot, and we'll hand over that $100 check. Because that's what you just won: 75 bucks, which you mustn't spend in one place. The preamble:
My plan for the pier is to create a theme park called "The City That Once Knew How." Marrying the nostalgia of Colonial Williamsburg with the broad-shouldered idealism of the Works Progress Administration, it will be an ode to the industrious blue-collar workforce who's blood and sweat produced the great war machine that won in the Pacific Theater and sufficiently enriched the Bechtels so that their descendents could go on to run the magnificent military-industrial complex we know and love today— not to mention the capital to move all of those manufacturing jobs to free market zones in China and leave the offspring of these unionized workforces to jobs in the service sector feeding, cleaning and entertaining the center-right, pro-business Democrats who love the irony of a cold Pabst Blue Ribbon but not the ten hour days and six days a week of backbreaking labor that once provided a living wage and called for an inexpensive, hydrating macrobrew.See Jackson's full manifesto and (legible) rendering after the jump.
New reports have reiterated what we already know: The San Francisco Giants are not so thrilled with Curbed SF's SWL 337 Planning Challenge. Nope, not at all. You, readers! You with your schemes and your Photoshop— you are posing a major threat to local developers hoping to secure the SWL 337 contract. You will take away the 2,210, $30-a-pop parking spaces. Hell, you'll pillage 731 more at Pier 48, too. Ruthless bastards. Achung, Giants! We're revealing the winner of the Curbed SF SWL 337 Planning Challenge on Friday. So be afraid. Very afraid.
· Plan may be curveball for Giants fans [Curbed SF]
· Curbed SF SWL 337 Planning Challenge: Giants Up the Ante [Curbed SF]

Yesterday we promised a preview. Today, we deliver. From an undisclosed reader (we're protecting the identities of the innocent— for the moment) we present the following statement:
Two pop cultural forces informed my concept for SWL 337: The first was Biosphere 2, a science experiment launched back in September of 1991. Remember those four bright eyed and bushy tailed ecologists who trapped themselves under glass for two years? If my memory serves me correctly, someone ended up knocked up by the end of that project— but I digress. My other source of inspiration came from none other than Homer Simpson himself. Recall the episode where Homer's dumping of toxic chemicals prompts the government to declare Springfield and environmental disaster zone and encase it in its very own glass bubble? Why not transform SWL 337 into its very own biosphere? It could totally save the environment and be a mixed-use project: Alice Waters and Cafe Gratitude can collaborate on an on-site restaurant/ spa/ meditation center. Don Fisher can import his entire sweatshop from China and Vietnam, too. Imagine the import/export revenue that alone could add. We'll channel the MUNI beneath the whole shebang, not unlike France's Chunnel. And we can charge that much to ride it, too! Parking be damned.
Readers? There's still time for you to get with the program. In brief: ONE idea, ONE descriptive paragraph, ONE rendering. Deets below. Entries here. $500 on the line.
· Curban Planning: Enter the Curbed SF "SWL 337" Planning Challenge

It. Is. On. The San Francisco Giants have challenged Curbed SF to a duel: After joining forces with Baltimore-based developer Cordish Co. the team will make a bid for SWL 337. Our SWL 337. And they just might win: San Francisco-based Farallon Capital Management and architect SMWM have been recruited for Team Takeover, and Cordish Co. specializes in mixed-use projects involving ballparks. The Giants have provided us all with a chance to prove our creative superiority (you can kick those jocks' asses after all!) Curbed readers, we cannot falter and we cannot fear: now is the time to rally around the Curbed SF SWL 337 Planning Challenge. Tomorrow we'll strike up the pep rally with an entry reveal or two. Goooooo Curbed SWL 337 Planning Challenge!
· Giants swing at waterfront project [SF Business Times]
· Curban Planning: Enter the Curbed SF SWL 337 Planning Challenge [Curbed SF]
So now that we've regressed even further into adolescence joined Facebook, why not post the winning entry there, too? Architects, planners, students, and dreamers alike: help us to re-envision SWL 337 with a couple of sentences and a rendering or two, earn up to $500 in cash prizes, and stand by as we spread your talent like wildfire around the internets. T-minus two weeks (or so) and counting— we're closing down the inbox on December 1st. Get cracking!
REMINDER— One down, three to go: We announced the Curbed SF SWL 337 Planning Challenge exactly one week ago today, and are pleased to report that the entries are, in fact, trickling in. Remember, we're plying you with greenage: $500 in total prizes, with at least $300 to the chosen one. See below for the deets or signal the mothership directly.
· Curban Planning: Enter the Curbed SF "SWL 337" Planning Challenge [Curbed SF]
UPDATE— A reader below asks if we will publish entries on the site. Answer: a resounding YES, we will. Please visit the links to our New York challenge (after the jump) to get an idea of how we'll be handling entries. Also, the winning entrant should expect to see his or her design featured on our NYC and LA sites as well (read: cross-network exposure = many, many readers' eyes.)
Not-so-strict rules and regulations >>
CURBED SF—Today we announced the Curbed SF "SWL 337" Planning Challenge, the San Francisco edition of our New York site's "Curbed #001: Curban Planning" challenge, which went down back in July. Over the next month, we're hosting a design-off between our readers, asking any and everyone to conjure up a new development plan for SWL 337. We had a rollicking good time with this one the first time around, and hope to do so again here in SF. (Please find the details on our original post— you can check out the New York entries there, too.) Cash prizes total $500 on this one. Questions? Bring 'em on.

The Legend— A long, long time ago (July 2007) in a land far, far away (New York City) Governor Eliot Spitzer issued requested proposals for the redevelopment of Hudson Yards; developers had 90 days to bid on either or both of the 13-acre parcels that join to form site. Enter the MTA, enter craptastic plans, enter ... Curbed readers. Yes, July 2007 marked the first Curbed #001 "Curban Planning" challenge— and now we've shipped the show off to San Francisco.
The Challenge— Folks, we have our own 16 acres' worth of no-man's-land to deal with: What ever shall we do with Sea Wall Lot (SWL) 337, the site south of China Basin Channel (in Mission Bay) that is currently used for Giants and commuter parking. The Port Commission is launching an effort to "Develop a diverse mix of uses at SWL 337 that reflects San Francisco's unique character and promotes a vital urban environment with lively interactions between workers, visitors and residents, and broad use and safe enjoyment of public spaces." Read: The City of San Francisco is seeking Utopia, and it's your chance to envision it.
Enter the Curbed SF "SWL 337" Planning Challenge: We need a new SWL 337, and we're giving you exactly one month to make it happen. $500 worth of booty awaits to be parceled, with at least $300 alloted to the winning design.
Questions? But of course: take the jump with us for more. (Or, as always, go straight to the source.) And in the meantime, expect to hear a lot about SWL 337 in the coming month.
Curbed SF #001: Curbed SF SWL337 Planning Challenge >>www.flickr.com
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